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Introducing IP transmission solutions used in the world's largest sports broadcasts at NAB 2026

NQ Score 100/100

AI Summary (NQ-processed)

Media Links will showcase its advanced "hitless" IP transmission solutions at NAB Show 2026, designed to ensure stable delivery of video, audio, and data even in unstable network environments. The company will demonstrate updates to its Xscend® platform, which has a proven track record in global sports events like the Olympics and World Cup, and its support for critical VAR workflows with ultra-low latency. Their comprehensive ecosystem aims to provide broadcasters and carriers with robust, high-performance IP media networks for next-generation live production.

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Frequently Asked Questions

Q: When and where will Media Links Co., Ltd. exhibit its IP transmission solutions at NAB Show 2026?
A: Media Links Co., Ltd. will exhibit at NAB Show 2026 from April 19 to April 22, 2026, at Booth W2033 in Las Vegas, United States.
Q: What is the "hitless" transmission function highlighted by Media Links at NAB 2026, and how does it benefit live broadcasts?
A: The "hitless" transmission function maintains continuous video, audio, and data streams even during packet loss or network failures, using redundant international‑standard compliance and hitless switching technology to ensure stable, broadcast‑quality live transmission without interruption.
Q: Which video compression standards does the updated Xscend® platform support for material transmission, and what advantage does this provide for network bandwidth usage?
A: The updated Xscend® platform supports both HEVC (H.265) and AVC (H.264) compression standards, allowing more efficient network bandwidth utilization while preserving high image quality and low‑latency performance for live sports broadcasts.
Q: Who is the President and CEO of Media Links Co., Ltd., and what is the company's TSE Standard number as mentioned in the NAB 2026 announcement?
A: The President and CEO of Media Links Co., Ltd. is Tsukasa Sugawara, and the company is listed under TSE Standard number 6659.
Q: How does Media Links describe the scalability and modularity of its Xscend® IP media gateway for various production environments at NAB 2026?
A: Media Links describes Xscend® as having a flexible modular configuration and license‑based scalability that supports applications ranging from single‑site operations to large‑scale distributed remote production environments.