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[Tokai Region Exclusive] Celebrating the 150th Anniversary of Mie Prefecture's Founding! A Grand Gathering of Exquisite Gourmet from the 'Land of Beauty' (Umashikuni)! 'Umaiyan! The Taste of Mie' Fair Featuring Local Gourmet and Onigiri with Prefectural Aosa Seaweed Starts Tuesday, April 14th

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To commemorate the 150th anniversary of Mie Prefecture, FamilyMart is launching the "Umaiyan! The Taste of Mie" fair starting Tuesday, April 14, 2026. The fair will introduce five special products, including local dishes like Yokkaichi Tonteki and Kameyama Miso Yaki Udon, as well as items using prefectural ingredients like Aosa seaweed and Ise tea. These products will be available at approximately 2,800 stores in the Tokai and parts of the Kansai regions.

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Frequently Asked Questions

Q: What special products will FamilyMart launch on April 14, 2026, for Mie Prefecture's 150th anniversary celebration?
A: FamilyMart will launch five special products including Yokkaichi Tonteki and Kameyama Miso Yaki Udon on April 14, 2026.
Q: How many stores in the Tokai region will carry the 'Umaiyan! The Taste of Mie' fair items from FamilyMart?
A: Approximately 2,800 FamilyMart stores in the Tokai and parts of the Kansai regions will carry the fair items.
Q: Which seaweed ingredient from Mie Prefecture is featured in the onigiri sold at FamilyMart starting April 14, 2026?
A: The onigiri sold at FamilyMart features Mie Prefecture's Aosa seaweed as a key ingredient.
Q: What is the name of the FamilyMart promotional event celebrating Mie Prefecture's 150th anniversary in 2026?
A: The event is called 'Umaiyan! The Taste of Mie' fair, launched by FamilyMart in 2026.
Q: Which regional dishes are included in FamilyMart's 'Umaiyan! The Taste of Mie' fair starting April 14, 2026?
A: The fair includes Yokkaichi Tonteki and Kameyama Miso Yaki Udon as featured regional dishes.