Burton to Release Limited Edition Celebration Snowboards Honoring Team Riders Mari Fukada, Teikatsu Hasegawa, and Mitsuki Ono on April 14
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AI Summary (NQ-processed)
Burton will launch special "Celebration Snowboards" on April 14, 2026, to commemorate the achievements of its team riders Mari Fukada, Teikatsu Hasegawa, and Mitsuki Ono during the current season. These limited-edition snowboards, based on the "From Burton to the World" design, feature unique color schemes for each rider (gold for Fukada, silver for Hasegawa, bronze for Ono) and include their signature graphics. They will be available at Burton flagship stores and Burton.com, priced at ¥74,800 (tax included). The article also highlights Burton's corporate purpose, focusing on people, planet, and snowboarding, and its goal to be climate positive by 2025, supported by its B Corporation certification (first certified in 2019, re-certified in 2024).
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Frequently Asked Questions
- Q: When will the limited edition "Celebration Snowboards" be available for purchase?
- A: The limited edition "Celebration Snowboards" will begin selling on April 14 (Tuesday).
- Q: Where can customers purchase these special Burton snowboards?
- A: Customers can purchase these special snowboards at Burton Flagship Store Tokyo, Burton Store Kanda, and Burton.com.
- Q: What is the inspiration behind the "Celebration Snowboards" design?
- A: The "Celebration Snowboards" are based on the "From Burton to the World" snowboards, which featured iconic quotes from founder Jake Burton Carpenter.
- Q: What are the specific color schemes for each team rider's model?
- A: Mari Fukada's model is gold, Teikatsu Hasegawa's model is silver, and Mitsuki Ono's model is bronze, all with a black top sheet and their respective logos and signature graphics.
- Q: What is the price and available size range for these limited edition snowboards?
- A: Each board is priced at ¥68,000 (¥74,800 including tax) and is available in 149cm and 155cm sizes.